Music Industry News Network [06-22-2004]
BuzzPlant Adds Digital Rights Management Services
Acclaimed Internet marketing company, BuzzPlant has added Digital Rights Management to its long list of client services. By utilizing Microsoft's Windows Media DRM, BuzzPlant can encode timed-out downloads or limited play functionality to music. What this means, is that record labels and artists can now release full versions of songs online, and still retain complete control of how many times the song is played or how long a person can have it on their computer.
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INO Records and Flicker Records are already using the technology with some of their new releases. Buzzplant can also capture important demographic data on people listening to the songs as well.
Additionally, BuzzPlant has added 2 more web designers to their team to enhance their web development offerings. Recent sites include www.charliepeacock.com, www.bobbyjonesthemovie.com, www.redeemthevote.net .
BuzzPlant offers a wide variety of services including, email marketing, online grassroots street team, ad placement on various high traffic sites, cell phone text messaging, site design and development, DVD and enhanced CD creation, contest creation and management, search engine optimization, back-end development and programming, web hosting and consulting services.
As a multipurpose Internet marketing agency that develops and creates awareness and demand on a grassroots basis for music, film, and publishing companies, BuzzPlant's client roster includes such well known entities as Icon Films, Warner Bros. Records, INO Records, BMG, Twentieth Century Fox, Crowne Music Group, Integrity Media, Flicker Records, John Tesh, World Vision, !Hero The Rock Opera, Curb Records, Zondervan Publishing and more.
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