Music Industry News Network [03-01-2018]
GHS Strings And Wear Your Music Announce Partnership
Battle Creek, MI, 27th February 2018 – GHS Strings, one of the world’s best known manufacturer of instrument strings, is delighted to announce a partnership with Wear Your Music, makers of sustainable jewelry from the recycled guitar strings of famous musicians.
GHS has been at the forefront of innovation in string design for more than fifty years. Their carefully crafted strings have been used by countless artists around the world. Wear Your Music focuses on making jewelry from recycled guitar strings used and donated by acclaimed musicians with the profits going to charities of their choosing. Today more than one hundred and fifty famous guitarists, including many GHS endorsees (such as Alexx Calise, Nels Cline, Bonnie Raitt and Warren Haynes) donate their strings to be made into one of a kind memorabilia.
‘We are excited to be partnering with a company like Wear Your Music,’ said Jonathan Moody, head of Digital Brand Development at GHS Strings, ‘that allows people to connect with their favorite musician in a very personal way while also giving something back at the same time! We look forward to building this relationship in the coming years.’
To learn more about GHS Strings and their artists, visit http://www.ghsstrings.com. To view a complete list of available bracelets and participating charities please go to https://www.wearyourmusic.com/
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