Music Industry News Network [10-27-2017]

TuneCore Expands Partnership With Aftermaster To Offer Instant Mastering Technology



TuneCore, the leading digital music distribution and publishing administration provider, announced an expansion of its partnership with award-winning, industry leading audio company, Aftermaster. Since April 2016, Aftermaster has been TuneCore's exclusive professional hands-on custom mastering service, led by legendary mastering engineer, Pete Doell. The newly expanded partnership gives TuneCore members access to the groundbreaking Promaster by Aftermaster instant mastering service, offering audio mastering of unparalleled quality at the click of a button, without breaking the bank.

The latest addition to TuneCore's comprehensive array of artist tools and resources, Promaster is unlike any other product on the market in that it was wholly developed by artists, producers and audio engineers to streamline the mastering and storage process without compromising quality or creative intent.

With Promaster's state-of-the-art proprietary algorithms, artists will receive four CD quality mastered versions of their track, including "Powerful," "Radio Ready," "Bass Enhanced," and "Vocal Enhanced." Artists can preview 90 seconds of each version before deciding to purchase. As an added bonus, TuneCore artists have access to exclusive pricing on the Promaster pay-as-you-go instant mastering, as well as unlimited monthly and annual subscriptions.

"At TuneCore, we are constantly driving the independent music industry forward by continually offering artists best-in-class services and support," says Scott Ackerman, CEO at TuneCore. "Partnering with state-of-the-art technology like Promaster ensures our artists can easily access world-class, studio quality instant mastering that is consistent, professional and affordable."

The team behind Promaster has produced, engineered and mastered more hit music than any audio company in the world. No matter the style of music, Promaster delivers unparalleled clarity, depth, fullness and volume throughout the entire frequency range without distortion or loss of dynamic range.

"I can tell time and thought was put into this service, just as Aftermaster's engineers have always taken the proper steps to make sure my completed tracks sound great to them," says TuneCore Artist Reco 'Ty1TLM' Jackson, "Whether you're using 'Powerful', 'Radio Ready', 'Bass Enhanced' or 'Vocal Enhanced', the levels are where they need to be. Having used Aftermaster's professional engineering services for past projects, I'm thrilled to be able to use their latest instant mastering product!"

The union between TuneCore and Aftermaster levels the playing field for artists by empowering them with never-before-heard quality of sound and disrupting the independent artist industry with cutting-edge tools and resources.

"TuneCore is the ultimate launchpad for artists in the 21st century," says Larry Ryckman, Principal and Founder at Aftermaster. "They've become a hub for tomorrow's future superstars, enabling them to deliver their music to the masses and reach the biggest audiences possible. We want to help empower those artists with access to audio quality that immediately resonates and that hasn't been within reach until Promaster."


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