MI2N
Music Industry News Network
FRIDAY, MARCH 22ND
Advanced Search
MusicDish Advertising Network
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Business News (more headlines) 10-10-2006

Organic Entertainment Empowers Creative Independents

Bookmark and Share
Website: http://www.myspace.com/organicentertainment

Manhattan-based indie promotions and PR firm, Organic Entertainment began in 2005 after Margo Drgos partnered with friend and colleague Paul Anthony. Both spent several years developing and launching corporate communications programs for start-ups and established brands within the music, media, online retail and technologies industries. It was their passion for music, particularly within the independent scene, that had them acknowledge an emerging market not yet met in a morphing and shifting music industry.

"It's no secret that the majors are losing their market share rapidly, and while they will still be the major players that they are, there's another group of small to mid-size companies emerging that are vying for the same customers," comments President and Founder, Margo Drgos. "Some of them are started by laid-off major label execs and some by dropped major label artists, sometimes even a pairing of the two. Then there are hosts of great new DIY talent emerging, all of which can now effectively compete in the same marketplace."

Organic Entertainment empowers such clients to define and effectively communicate their brand messages through creative, homegrown and consistently authentic means. The company reaches mainstream and non-conventional media via public relations and radio campaigns, along with Internet marketing and branding strategies. The company offers these services exclusively within the global independent music community.

"A lot of small and mid-size labels lack an experienced in-house promotions staff," continues Ms. Drgos. "We are that staff! We design campaigns specific to the needs and budgets of small and start-up companies."

Some of Organic's clients include Chicago-based Delphine Records, NYC-based alt-country crooner Jodi Jett, indie wunderkids, The Majestic Twelve and Toronto-based roots-calypso outfit Kobo Town, who will be releasing their debut album, Independence in November off of the MusicDish label.

"It's also no secret that the online culture phenomenon and everything that it entails, be it retail and digital downloading or social network sites like Myspace, have allowed artists to gain more independence and leverage than ever before," she continues. "New business models are emerging, most of which are not based on retail sales. Recent sales from The Majestic Twelve's sophomore album, Schizophrenology give confirmation to this notion."

Fans downloaded Schizophrenology over 12,000 times in the 8 weeks following the independent and free debut of the record in July. The same fans have since purchased the album tallying thousands of dollars in sales of physical copies in the same amount of time. A recent polling on MSNBC.com applauded the band for being among the top 10 independent artists in the country.

Radio, PR, Marketing.... Organic Entertainment provides resources for resourceful independents. Reaching mainstream and independent media through publicity and radio promotion along with marketing and branding strategies are services that Organic Entertainment offers clients exclusively within the global independent music community.


Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

Adva Mobile's New Marketing Software Brings Creative Artists' SuperFans Right To Their Doorstep

Ananya Birla Releases Brand New Single - 'Unstoppable'

Recording Boot Camp Enlists Top Pros In Recording And Songwriting To Mentor At West Virginia Mountain Retreats - May, 2019

TMA Signs SHERI RILEY To Management

Renowned New Age Guitarist Shambhu Releasing New Album "Lilac Skies" -- Out April 12th

The Metamorphosis Of Raven Salve'

JES Releases The Will Atkinson Remix Of #1 Hit "Imagination"



MusicDish*China Song Blast
Promote Your Music Single In China

News Headlines
Mi2N EDITOR'S PICKS
» indieOn Connects Music To The Blockchain And Creates Better Experiences For Artists And Music Fans
» Roland Announces SRX KEYBOARDS Software Synthesizer For Roland Cloud
» Riptide Music Group And Armada Music Partner Up For Sync Representation In The US
» Set Before Us Reveal New Avalanche Music Video
» IRYNE ROCK RELEASES ‘YOU ARE MY SHEPHERD’ TO CHRISTIAN RADIO
» WORD UP! International Award Winning Songwriter Turns Her Pen To Inspirational Gospel Music While Retiring To The Superstars!
» OC’s The Shakes Featured On StacksFX Blog
» IES 18 Explodes With WARPED Kevin Lyman’s 1st Appearance After 24 Year Run
» Rick Vines Debut Release "So Happy!"
» STYX’S ROCK TO THE RESCUE EXTENDS A HAND TO VICTIMS OF DEVASTATING CARR FIRE IN NORTHERN CALIFORNIA WITH DONATION TO THE SHASTA REGIONAL COMMUNITY FOUNDATION


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» Live Nation Electronic Asia Inks Deal With Budweiser For Creamfields Festivals
» Andy Ma Appointed Warner Music China CEO
» IndieOn Connects Music To The Blockchain
» The 2018 MIDEM Silk Road International Music Alliance Signing
» Screen Music Connect To Explore The Music Of Film, Television And Interactive Media
» Fred Casimir To Develop BMG's Global Recordings Business
» 13 Music Label Sold To MTN
» CISAC 2018 Annual Report
» MusicDish Announces A Love Electric 2018 China Tour
» Darcus Beese Named President Of Island Records
» Avant-Garde Label Maybe Noise Launches In Beijing
» Award-Winning Lithuanian Rock Band Colours Of Bubbles "She Is The Darkness" 2018 China Tour

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2018 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.