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Marketing A CD? MUSIC BUSINESS SOLUTIONS Releases Its Latest Business-building EBook, “Sample CD Marketing Plan” By Peter Spellman And Dan Bennett
Website: http://www.mbsolutions.com/books/ Boston, MA. June, 2005. “Releasing a CD can be a daunting task for any artist,” says music biz educator Peter Spellman. “This is why having a CD marketing plan sample can be so helpful. It helps you step back from the numerous details in order to see the overall map and stay on course.” “Sample CD Marketing Plan” walks you through all the essential steps for creating a successful release plan for your CD: product description, primary and secondary markets, competition analysis, image development, pricing, creative alliances, distribution & publicity tactics, online strategies, timeline, and budget. Solid examples illustrate each step along the way. Use it as a reliable model and checklist for releasing your own CD. Created for the Massachusetts rock band, Failed Silence, this model plan takes the guesswork out of setting up your own CD release and provides a practical touchstone so you can be sure you’re covering all the steps necessary for promoting and marketing your recording. The Sample CD Marketing Plan is available in PDF format for $17.95 at mbsolutions.com. Music Business Solutions, a company founded by educator Peter Spellman, is a training ground for 21st-century music entrepreneurs. Spellman is author of numerous music business books and Director of Career Development at Berklee College of Music, Boston. Dan Bennett is a member of the band Failed Silence and one of Peter’s top students. Contact Music Business Solutions at www.mbsolutions.com or, call toll-free: 888-655-8335.
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