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Music Choice Inks Deal With Koch Records
Music Choice, the pioneering music video network, today has announced a deal with KOCH Records to acquire their wide-ranging music video library for the Music Choice network. Thousands of multi-genre music videos are now available on the Music Choice multi-platform network, which includes Music Choice on broadband, Music Choice On Demand and distribution to thousands of consumers via Sprint's PCS Service. The videos reach millions of PC users with broadband connections and TV viewers with access to On Demand. In a relatively short period of time, KOCH Records has established itself as the fastest-growing music company and the market leader among independents in North America. The label boasts and wide array of artists and covers a multitude of musical genres including everything form rock to classical to children's music. "The addition of Koch's catalog to the Music Choice network helps solidify our position as the aggregate of the largest selection and widest variety of music videos", said Damon Williams, Senior Director of Programming for Music Choice. "Our objective is to provide all music videos available in every genre. With our multi-platform on demand distribution network, music fans will soon be able to get the videos they love when and where they want." John Franck, Vice President of Marketing for KOCH Records offers, "Music Choice is on the cutting-edge of all that is Video on Demand. As a label that is always looking to explore new avenues to market our artists and create new partnerships to better maximize impressions in today's crowded market-place, this is a great fit for us. We're excited at what lays ahead with Music Choice-- the best is yet to come."
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