MI2N
Music Industry News Network
WEDNESDAY, AUGUST 27TH
Advanced Search
MusicDish Advertising Network
Subscribe to Mi2N's Free Newsletters B2N (business) i2N (indie)
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Tech News (more headlines) 04-11-2002

SunnComm Announces Peer-to-Peer Music Sharing Without Piracy

Bookmark and Share

PHOENIX -- SunnComm Inc. Thursday announced that it will be incorporating a radical new feature into its well received CD3(TM) Expanded Experience Environment(TM) software called PromoPlay(TM).

PromoPlay gives digital content owners the power and flexibility of peer-to-peer marketing without the worry that their creative works will be pirated.

PromoPlay and its Send-A-Song(TM) functionality gives the consumer who owns a SunnComm-enhanced audio CD the ability to send a song to friends without violating copyright laws.

With just a few clicks of the mouse, the music owner can e-mail a copy of a PromoPlay-enabled song to a friend who can listen to the track for either a pre-specified number of plays or number of days, depending upon the record labels' desire.

Once the PromoPlay's number of plays or number of days has expired, the PromoPlay recipient has the opportunity to purchase the full CD, thereby expanding the title's reach for the label and the artist alike.

By incorporating the industry-leading Microsoft Windows Media Digital Rights Management (DRM) technology into their proprietary PromoPlay process, SunnComm ensures that the PromoPlay tracks can be played on more than 350 million secure copies of Windows Media Player that have been distributed worldwide, without any need for additional software on the part of the PromoPlay recipient, and, at the same time, protecting the intellectual property rights of the content creator.

SunnComm chose Windows Media DRM for its security, flexibility and scalability, enabling PromoPlay to pursue a wide range of business models using the peer-to-peer super distribution of secure content. Windows Media DRM protects intellectual property while also being unobtrusive to consumers, striking an essential balance in meeting the needs of both consumers and content providers.

Peter H. Jacobs, SunnComm's president and chief executive officer said, "I love PromoPlay and believe that it will revolutionize consumers' thinking about enhanced CDs.

"It demonstrates to the music-buying public that labels are making great strides in creating an environment where consumers can fairly use the license granted to them when they buy their CD music to make legal personal copies of chosen tunes."

He went on to say, "For the last couple of years, the major labels have struggled with a way to make everyone happy. With Windows Media DRM and PromoPlay functionality, we give the artist and the labels a legal way to satisfy the desires that people have demonstrated to share with their closest friends the feeling they get from a new piece of music.

"PromoPlay provides the label with the powerful marketing value of friends telling friends about new music they've discovered, and reduces their desire to pirate artists' intellectual property.

"With PromoPlay and CD3 as part of our DC2(TM) Enterprise Suite (Digital Content Cloaking(TM) technology), the labels will get the best of both worlds and consumers will be able to share music with friends without breaking any laws. It's a win-win for everyone!"

SunnComm believes that PromoPlay will be a compelling selling feature of their next generation CD3 technologies scheduled for release next quarter.

Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

GINGIO Is Set To Assist The Music Industry With Exceptional Services

Plunky & Oneness Release "Never Too Late (Go-Go Remixes)" Maxi-Single

Provocative Beijing Rockers Second Hand Rose To Play NYC, DC, Philly, Boston

NC Handcrafted Ukulele To Be Raffled For LEAF

IES - Indie Entertainment Summit Wraps Up Third Consecutive Successful Edition In L.A. To A Global Audience As The Greatest Event For Indie Artists, Producers & Labels

ROCK AND ROLL REVIVAL!

IAMA Winner Meghan Trainor Hits #1 On Billboard Charts

Rachael Sage Announces The Upcoming Release Of "Blue Roses", Her New Studio Album Out On November 4, 2014



MusicDish*China Song Blast
Promote Your Music Single In China

News Headlines
Mi2N EDITOR'S PICKS
» Streaming Music Subscriptions To Exceed $3bn In USA And Western Europe This Year
» New 50/25 Watt Additions Grow PRS Guitars’ Popular Archon Amplifier Line Up
» Curb Records And Sweetwater Rain Announce The Addition Of Kaitlin Walker To The Band
» Disturbing New Music Video Shines A Light On The Dark Side Of Love
» Vertex Standard Strengthens EVerge™ Digital Radios
» Vince Szydlowski Named Senior Vice President, Label Sales For Capitol Music Group
» Music2Deal – The Community For The Music Industry Now Also Available On Mobile Devices
» The Modern Sky Festival Expands To U.S. Confirming Two Days In New York's Central Park With Cat Power, Atomic Bomb!
» New Zealand Rock Band SALT To Release New Album
» AFM President Blasts NFL Super Bowl Halftime Kickback Scheme


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» BROBST Electro-Rock Leads MusicDish*China Top 5 Indie Song Chart
» Love And Peace 2014 Outdoor Camping Music Festival
» MusicDish*China Top 5 Indie Song Chart (Vol. 1, No. 4)
» The Courtesans Drives MusicDish*China Top 5 Indie Song Chart
» FM Pilots Skyrockets To Top Of MusicDish*China Indie Song Chart
» MusicDish*China Top 5 Indie Song Chart 07/19-07/25/2014
» Zebra Music Festival (Shanghai) Ticket Giveaway Winners
» MusicDish*China Top 5 Indie Song Chart 07/12-07/18/2014
» Temple Bar 3 Year Anniversary
» Zebra Music Festival (Shanghai) Announces Headlining Acts (Chinese Version)
» Raising Our Voices For Fennie: Benefit Concert Zajia Lab, July 13
» Raising Our Voices For Fennie: Benefit Concert Zajia Lab, July 13 (Chinese Version)

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2014 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.