MI2N
Music Industry News Network
THURSDAY, APRIL 26TH
Advanced Search
MusicDish Advertising Network
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Business News (more headlines) 11-09-2017

Leather Atelier Favored By Garth Brooks And Taylor Swift Announces New Collaboration With Ree Drummond’s The Pioneer Woman

Bookmark and Share
Email: brian@nashvillepublicity.com
Website: http://www.ethoscustombrands.com
This holiday season will mark the first collaboration between Ethos Custom Brands–a local producer of custom leather goods–and Ree Drummond’s The Pioneer Woman Mercantile. With both companies located just hours apart geographically, their partnership is fueled by their shared Oklahoma state pride and a joint passion for quality craftsmanship. With the majority of Ethos’ custom work commissioned for performers and celebrities, this joint venture will introduce the Ethos Custom Brands aesthetic to a broader market of American shoppers.

Though this independently-owned, hometown atelier has received national attention from some of the biggest rock and country artists, until now, Ethos Custom Brands has been a well-kept secret within the music community. As the premiere guitar strap company in the USA, Ethos has attracted a cult following for their American-made products; their celebrity clientele includes such artists as Garth Brooks, Willie Robertson, Taylor Swift, John Oates, Carrie Underwood, Vince Gill, Kenny Loggins, Amy Grant, Imagine Dragons and Thomas Rhett.

After first being introduced to the Ethos brand in July, The Pioneer Woman’s staff requested a sample in order to assess Ethos’ quality and craftsmanship firsthand. A ladies leather tote–one of The Pioneer Woman’s best selling gift items on the Mercantile website–was the first item requested from the small-town company.

With only chocolate leather on hand, Ethos produced a new color variation of the sample in July as they waited for Drummond’s custom-colored leather order to arrive from their Italian-based tannery. Upon inspecting the final product a few weeks later, Drummond and her team immediately proceeded with a sizeable purchase order for both their original cognac tote and the new chocolate tote. Since then, Ethos has expanded their five-man shop, having hired three, additional full-time artisans and currently searching for four more.

As they continue working together, Chad Little, Owner & Art Director of Ethos Custom Brands, hopes that The Pioneer Woman Mercantile will engage Ethos to produce all of their leather products. Of the partnership’s launch, Little states, “Being that Ree’s right in the heartland...they immediately jumped at the opportunity to work with fellow Oklahomans. It’s not simply because it’s made in America–it’s made in Oklahoma and Ree’s an Oklahoma girl. It really is a synergistic, symbiotic relationship.”

Currently, Ethos bags for The Pioneer Woman Mercantile are sold online at www.themercantile.com and at the Mercantile’s brick and mortar location in Pawhuska, Oklahoma.

About Ethos Custom Brands:
Handmade in the USA, Ethos Custom Brands is an artisanal producer of high quality, custom leather goods. Founded in 2010, the Oklahoma-based leather shop designs and produces custom guitar straps, boots, and accessories as well as an in-stock line of their own signature-designed items. For more information on Ethos Custom Brands, go to https://www.ethoscustombrands.com.

About The Pioneer Woman Mercantile:
Owned by Ree Drummond (aka. The Pioneer Woman), The Pioneer Woman Mercantile is a curation of Ree’s favorite products for her life, home, and kitchen. Living on a working ranch just outside of Pawhuska, Oklahoma, the award-winning American food blogger and No. 1 New York Times bestselling author opened The Mercantile as a shop, bakery, and restaurant in 2016. Boasting 25,000 square feet, The Mercantile’s physical location simultaneously launched an online site to make Ree’s collections available nationwide. For more information about The Pioneer Woman Mercantile, go to www.themercantile.com.

Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

Carys - A Different Kind Of Normal - Debut CD Release

Melvin Riley Of Ready For The World Celebrates 35 Years In The Music Business And The Re-launch Of His Solo Career And New Billing Title

Listen: Darquise Explores The Art Of The Beak Up In His Debut Single "I Say One"

Artist Matthew Schultz Releases "Promise For Keeps" Featuring Gyptian

Richie Sambora Returns To Ovation Guitars With Signature Double Neck Guitar Benefitting Youth Music Charity

FLOW Announce The Arrival Tour And IMA / ZMR Award Nominations

Joseph L Young Returns To His First Love, The Saxophone, In "Every Moment" Releasing March 30



MusicDish*China Song Blast
Promote Your Music Single In China

News Headlines
Mi2N EDITOR'S PICKS
» Spotify Makes Motion To Restrict Communication Between Wixen Music Publishing, Inc., Its Clients, And Their Attorneys
» Say Hello To Volareo: A Streaming Speaker That Pays Musicians When You Clap
» MarilynMusic Places Five New Songs With Altino Music
» VidaPrimo Debuts Latin Music Channel On XUMO
» "Whiskey And Cigarettes Show" Nominated For 2018 New Music Awards
» Reservoir Promotes Rell Lafargue To President And Chief Operating Officer
» Independent Music Magazine Indie Band Guru Launches Indiegogo Campaign
» The International Music Consulting Firm GINGIO Hosts Events At January NAMM And Awards Week
» Award Winning Singer/Songwriter Craymo Releases December Rain (Carol Of Love) To Radio
» Runway 27, Left: Planned Release Of Third Album 'Triple Story' In Spring 2018


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» Skype And Mixcloud Launch "Connecting..." Podcast Series
» ASCAP Revenues Top $1.144 Billion In 2017
» Puma Unveils Drum Machine Inspired Sneaker
» BMG Appoints New Creative Directors In Nashville
» Live.me Launches Its First Live Musical Themed Content Series
» Warner Music Group Acquires Sodatone
» Round Hill Music And Zync Sign Madge To Joint Venture
» PPL And PRS For Music Launch Licensing Joint Venture
» Music Festivals And Conferences Pledge To Tackle Gender Inequality
» Briony Turner And Alec Boateng Promoted To Co-Heads Of A&R, Atlantic Records UK
» ICE And Facebook Reach Multi-Territory Music Licensing Agreement
» B-Reel Named Top 10 Most Innovative Company In Music By Fast Company

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2018 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.