MI2N
Music Industry News Network
TUESDAY, JUNE 30TH
Advanced Search
MusicDish Advertising Network
Subscribe to Mi2N's Free Newsletters B2N (business) i2N (indie)
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Label News (more headlines) 01-13-2013

Yahoo! En Espaņol And Sony Music Latin Partner To Bring Branded Entertainment Series To Fans

Bookmark and Share
Yahoo! en Espaņol and Sony Music Latin announced today a strategic partnership to develop and distribute a series of branded entertainment programs, which will premiere in early 2013. The partnership will bring jointly-produced, exclusive videos and digital music programming to the U.S. Hispanic audience -- the fastest-growing demographic in the nation.

"The ever changing landscape of the entertainment industry is bringing innovative opportunities to the table like this ground-breaking partnership with Yahoo! en Espaņol, another premiere player in the entertainment space"
The portfolio of programs developed by Yahoo! en Espaņol and Sony Music Latin will include beauty, cooking, lifestyle, dance and music, and will be aired exclusively on the OMG! en Espaņol and Mujer channels across Yahoo! en Espaņol. As the premiere entertainment company in Latin America and the United States, Sony Music Latin brings to the table a star-studded roster of talent to the partnership, including Shakira, Ricky Martin, Chayanne, Marc Anthony, Pitbull, Julieta Venegas, Cristian Castro, Franco de Vita, Ricardo Montaner, Victor Manuelle, and other top figures in Latin music entertainment.

"At Yahoo!, we help connect users with the information and experiences that they love, and for our Latino users, music and celebrities are a core part of their daily lives," said Javier Garcia, general manager of Yahoo! U.S. Hispanic business. "We are thrilled to partner with Sony Music Latin to continue bringing premium, customized Hispanic content to the millions of Latinos who come to our site daily."

"The ever changing landscape of the entertainment industry is bringing innovative opportunities to the table like this ground-breaking partnership with Yahoo! en Espaņol, another premiere player in the entertainment space," said Ruben Leyva, Senior Vice President of Business Development for Sony Music Entertainment Latin Iberia. "We are very excited about the unlimited potential of combining our talent roster with Yahoo!'s international platform."

Yahoo! en Espaņol has consolidated itself as one of the leaders in digital branded entertainment. This is the latest addition to the number of original digital series produced by Yahoo! for Yahoo! en Espaņol, which in 2012 launched more than 30 original programs. Yahoo! provides advertisers with unparalleled opportunity to create unique and compelling campaigns that engage a targeted, multi-cultural audience at scale.


Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

The 12th Annual IAMA (International Acoustic Music Awards) Kicks Off

Xprnc Media Working With Eagle Rock On National Promotion Of Rolling Stones Release

From North Korea To NYC - Shanghai DJ B.O Spins Libation & Leftfield

Tamara Laurel's "Whiskey" Recorded At Hybrid Studios

Johnoscar Releases "Cinema Paradiso: A Night At The Movie

Armonite's Album 'The Sun Is New Each Day' Available On June 19, 2015

THIRSTY - Quireboys Founder And British Rock Musician, Guy Bailey, Launched The Eponymous Debut Album THIRSTY

"THANK YOU" By LiLi Roquelin Is The Song For SIA's Dancer Maddie Ziegler's New Solo Number



MusicDish*China Song Blast
Promote Your Music Single In China

News Headlines
Mi2N EDITOR'S PICKS
» SOCAN Releases Fiscal Year 2014 Final Results
» New Music-Making App Rututu Launches Kickstarter Campaign
» Forman Bros. Acquires Thousands Of Titles
» MusicDish Review: Armonite's "Suitcase War"
» Westwood One And SoundHound Inc. Team Up To Present SoundHound For Radio
» Trans World Entertainment Names Scott Hoffman As Chief Merchandising Officer
» Hang W/ Enables Live Broadcasters To Share Direct To YouTube
» TanZ Group Announces TRANSMIT+
» Vig T Releases Debut Electronica Album 'EarSoundMusic'
» Hit Songwriter/Artist Lori McKenna Inks Publishing And Management Deal With Creative Nation


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» The Challenges Of Learning How To Play Drums
» Blue Note Entertainment Group Further Expands East With New Venue In Beijing
» From North Korea To NYC - Shanghai DJ B.O Spins Libation & Leftfield
» Bay Area Chinese Music Association Presents Second Hand Rose West Coast Show
» Cooking Vinyl's Martin Goldschmidt Calls For Direct Tax Breaks For Music
» Strong Opportunities For International Tech Manufacturers Among Chinese Consumers
» New Island Entertainment Presents Second Hand Rose @ New York's Santos Party House
» MusicDish*China Tours, Signing, NYCxDesign And Planetrox
» Award-Nominated DJ Soulier Performs At Beijing's Award-Winning DDC
» Second Hand Rose "Crossing Boundaries" World Tour
» CMW Live Touring Summit: Interview With Elliott Lefko
» Online Chinese Music Video Platform Yinyuetai Raises $35 Million In Funding

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2015 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.