MI2N
Music Industry News Network
SATURDAY, APRIL 30TH
Advanced Search
MusicDish Advertising Network
Subscribe to Mi2N's Free Newsletters B2N (business) i2N (indie)
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Tech News (more headlines) 01-13-2013

OneBeat Partners With Microsoft To Create Exclusive EDM App For Xbox LIVE

Bookmark and Share
Website: http://www.OneBeat.tv
OneBeat, the emerging leader in online electronic dance music media and original content, announced today it has partnered with Microsoft to create an exclusive, EDM-centric entertainment app for the Xbox LIVE platform. Available free to Xbox LIVE users via their Xbox 360 consoles, the app will feature a mix of OneBeat original series along with live streaming performances featuring top EDM artists. The ad-supported app will be available to users around the world.

"Like Rock 'n' Roll and Hip Hop before it, EDM is now the dominant soundtrack of the global youth audience," said Mikhail LaPushner, CEO of OneBeat. "We're excited to partner with Microsoft to create an exclusive, EDM entertainment app for Xbox LIVE that will provide fans with tons of great music and original content as well as offer brands a direct and powerful conduit to reach this dynamic, passionate and engaged demographic."

Designed to provide electronic dance music (EDM) fans with a direct connection to the worldwide ecosystem of EDM culture, the OneBeat entertainment app is one of the first, large-scale channels devoted to the global phenomenon that is EDM. According to Nielsen, EDM is the fastest growing genre of music, with seven of the top ten tracks streamed in 2012 coming from the EDM category. Original programming on the OneBeat app will include shows and news focused around EDM lifestyle, DJs, music festivals, fashion, travel and fans.

"Our mission has been to make the entertainment people love, more amazing on Xbox. Teaming with OneBeat allows us to further that mission by creating a one-stop electronic dance music destination for fans to celebrate and explore their passions on Xbox. With EDM-specific programming and live events, we expect the OneBeat entertainment app to be a hit with the Xbox LIVE audience and further propel Xbox as the leading entertainment destination in the living today," said Ross Honey, general manager of Xbox LIVE Entertainment and Advertising.

"EDM culture is a content maker's dream, with a global mix of the most interesting personalities and characters in pop culture today," said Joseph Kanellitsas, chief creative officer of OneBeat. "OneBeat's content will explore, share and profile the talent and amazing visionaries that make up this incredible music movement."

The EDM-centric app will be available for download Spring 2013. For more information about OneBeat, please visit www.OneBeat.tv , Like us on Facebook at www.facebook.com/OneBeatChannel, follow us on Twitter @OneBeatChannel or check us out on YouTube www.youtube.com/onebeatchannel.

Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

New Album "Believe In His Promises" The Mighty Men Of Faith

Award Winning Guitarist Actor Releases New CD

Zen2u Releases Album "Echoes Of Industry"

Gathering Time Sweeps March Folk Radio Chart

NYC-Based Producer & Songwriter Ayhan Sahin Releases Fourth Single 'Love Everybody' From Award-Winning Album 'Pop'

MusicDish*China @ MEF Connects China

The Blue Danes Release Highly Anticipated Debut Album "Invisible And Untouchable"



MusicDish*China Song Blast
Promote Your Music Single In China

News Headlines
Mi2N EDITOR'S PICKS
» Universal Audio And Fender Musical Instruments Announce Development Partnership
» Emerald City Glistens Like A Gem With Beautiful New Studio By Carl Tatz Design
» Insomniac Launches New Underground Brand, Factory 93 With Debut Warehouse Show In Downtown Los Angeles
» Utor Goes Global With Snapchat
» FULLEE LOVE’S SINGLE "SURFBOARD CALI" CONTINUES ITS MOMENTUM WITH 105 RADIO ADDS, 58 IN ROTATION, WHILE CONTINUING ITS STEADY PACE
» Dominic Pandiscia Appointed CEO Of PledgeMusic As The Leading Artist-to-Fan Platform Embraces Growth And Expansion
» Bandzoogle Releases Powerful Theme Design Customization Tools
» TAMC - The Asia Music Conference
» Ep 'Undeniable' On Target For Hot Summer Drop
» Billy Ray Cyrus Joins List Of Artists Standing Up Against Anti-LGBT Bills


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» MusicDish*China @ GMIC Beijing 2016
» Venues Refuse To Pay Songwriters While Profiting From Their Music
» Streaming Is More Than A Wave, It's Now The Sea In Which The Music Business Swims
» Beijing-based Alpine Decline Release "Life's A Gasp" On Maybe Mars Records
» GigCave Reaches Milestones Of 10,000 EPKs And 35,000 Artists
» MusicDish*China Premieres Rainbow Chan's Music Video "Nest"
» Tourism Promotions Board Philippines Partners MTV To Bring Back The Award-Winning MTV Music Evolution Manila
» Billy Ray Cyrus Joins List Of Artists Standing Up Against Anti-LGBT Bills
» Girls With Guitars #8
» Abigail Washburn: The China Update
» Submissions Now Open For The 2016 She Rocks Summer NAMM Showcase In Nashville
» TAMC - The Asia Music Conference

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2015 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.