MI2N
Music Industry News Network
SATURDAY, JULY 22ND
Advanced Search
MusicDish Advertising Network
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Business News (more headlines) 01-06-2013

Deezer Launches In Singapore, Malaysia, Thailand, Indonesia And Vietnam

Bookmark and Share
Leading music subscription service Deezer announced the launch of an ad-supported music streaming service in Singapore. It forms part of the global roll out of Deezer's global ad-supported service across more than 150 countries; a first in kind that will reach a potential audience of at least 600 million people. The company also unveiled Deezer4Artists (D4A), a unique new platform that will redefine the relationship between artists and music fans worldwide.

Today's announcement is the next step in Deezer's quest to liberate music and rebuild its value, restoring the magical connection between artist and fans. Deezer's vision for music was outlined at London's Abbey Road Studios in October, at the same time as the news of its $130 million funding.

Axel Dauchez, Deezer's CEO said: "For the first time, all barriers to music discovery and reach have been completely lifted. This is a very significant moment for both music lovers and for artists. We will allow fans all around the world to enter the musician's creative universe, discovering new and exciting content, ultimately enhancing their enjoyment of music. At the same time, through fantastic tools, we are supporting the artists' need to engage with their fans and reach a deeper understanding of what makes them fall in love with a track. In today's environment, such a tool could help make or break an artist."

Ad-supported service with unlimited music access with boost mass appeal
On the launch of the freemium model, Dauchez said: "Outstanding local artists from all corners of the globe such as Aliff Aziz, Alif Satar or MONSTER CAT from Malaysia and Singapore will have access to a huge new audience, plus powerful new ways to create emotional engagement with fans. The face of music is set to change permanently - the next global smash could be from Africa or Latin America."

The new ad-funded free service will be launched in more than 150 countries today. This will extend Deezer's potential reach to 600 million users. Today also marks another important moment in Deezer's evolution, as the company achieves 3 million paying subscribers who, on average, listen to 60 hours of music per month.

Firstly, Deezer will offer music fans in Singapore, Malaysia, Indonesia, Thailand and Vietnam two hours per month of ad-supported, free listening on PCs and laptops for life. Providing users with a free 30 day trial of Premium+ upon mobile activation will furthermore serve to encourage discovery on mobile and tablets.

In addition, to reach a mass audience Deezer will offer users in Singapore a discovery period of 6 months of unlimited free music on PCs and laptops while users in Malaysia, Indonesia, Thailand and Vietnam will enjoy a discovery period of 1 month.

Dauchez commented, "Deezer has a proven track record of profitability and sustainability. Now we're embarking upon the next stage in our journey towards becoming known to households around the world. Our ad-supported service is a necessary trigger to drive global change by bringing music subscription to mass audiences worldwide. Our aim here is to encourage music fans to try us, driving ad-supported service listeners to switch to paid subscription over time. Once they have properly experienced Deezer, people do not go back."



Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

Versatile Haitian American Singer/Songwriter Natalie Jean Releases New World Album

Sound Behavior Troupe Take A Swipe At Bay Area PC Culture In Latest Single

Handshake & Ice Cream Helps Artists Monetize Their Facebook Followers

NABIHA Comes Good On 'IOU' To Fans

Joe Deninzon & Stratospheerius Sign To Melodic Revolution Records

First Acts For ADE LIVE Announced: Hercules & Love Affair, Fatima Yamaha, Anna Of The North, Phlake, Vessels And More

Gospel Blues Singer/Songwriter, Kimberlee M. Leber, Reveals How To 'Fight The Good Fight Of Faith' In Her New Music Video



MusicDish*China Song Blast
Promote Your Music Single In China

News Headlines
Mi2N EDITOR'S PICKS
» Merlin Member Survey 2017
» Baserock Launches Immersive Bass-Frequency Backpack
» Killer Tracks Launches GUM Tapes
» MusicDish Review: Kenn Rowell Music Video "It's Good To Be Back"
» Edison Research: Broadcast Radio Controls More Than Three-Fifths Of Canadian Listening
» China Music Licensing Pioneer Mathew Daniel Moves To NetEase Cloud Music
» IndieNinja, An Artist Services Marketplace, Launches At A2IM Indie Week In NYC
» THE BIRTHPLACE OF COUNTRY MUSIC KICKS OFF A SUMMER OF PERFORMANCES, CAMPS AND WORKSHOPS
» Suzann Christine's New Single "Dope Queen"
» Legendary Musician Proud To Be Named New Animals Asia Ambassador


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» Music Streaming Service: The Next Frontier For Tesla And Elon Musk
» Generation Z: Meet The Young Millennials
» MusicDish Review: Xi'an Post-Punk Band FAZI 3rd Album "Heart Of Desire"
» Aloft Hotels And MTV Spotlight Top Asia Pacific Music Talent
» Canadian Sounds In China (CSC)
» QQMusic: From Streaming Service To Integrated Music Content Producer
» Music Works International Expands Team, Roster And Global Reach
» BMG Partners With Chinese Social Network Momo
» MusicDish Music Releases In China: SLC, HearIM, Tom Ricci, Voodoo Swing
» ASCAP And YouTube Reach Multi-Year Agreement For US Performance Rights
» Supreme Court Rules Unanimously In Favor Of The Slants
» Longtail Music Provides An Alternative To The On-Demand Algorithm

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2017 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.