MI2N
Music Industry News Network
SUNDAY, FEBRUARY 19TH
Advanced Search
MusicDish Advertising Network
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Business News (more headlines) 01-06-2013

Deezer Launches In Singapore, Malaysia, Thailand, Indonesia And Vietnam

Bookmark and Share
Leading music subscription service Deezer announced the launch of an ad-supported music streaming service in Singapore. It forms part of the global roll out of Deezer's global ad-supported service across more than 150 countries; a first in kind that will reach a potential audience of at least 600 million people. The company also unveiled Deezer4Artists (D4A), a unique new platform that will redefine the relationship between artists and music fans worldwide.

Today's announcement is the next step in Deezer's quest to liberate music and rebuild its value, restoring the magical connection between artist and fans. Deezer's vision for music was outlined at London's Abbey Road Studios in October, at the same time as the news of its $130 million funding.

Axel Dauchez, Deezer's CEO said: "For the first time, all barriers to music discovery and reach have been completely lifted. This is a very significant moment for both music lovers and for artists. We will allow fans all around the world to enter the musician's creative universe, discovering new and exciting content, ultimately enhancing their enjoyment of music. At the same time, through fantastic tools, we are supporting the artists' need to engage with their fans and reach a deeper understanding of what makes them fall in love with a track. In today's environment, such a tool could help make or break an artist."

Ad-supported service with unlimited music access with boost mass appeal
On the launch of the freemium model, Dauchez said: "Outstanding local artists from all corners of the globe such as Aliff Aziz, Alif Satar or MONSTER CAT from Malaysia and Singapore will have access to a huge new audience, plus powerful new ways to create emotional engagement with fans. The face of music is set to change permanently - the next global smash could be from Africa or Latin America."

The new ad-funded free service will be launched in more than 150 countries today. This will extend Deezer's potential reach to 600 million users. Today also marks another important moment in Deezer's evolution, as the company achieves 3 million paying subscribers who, on average, listen to 60 hours of music per month.

Firstly, Deezer will offer music fans in Singapore, Malaysia, Indonesia, Thailand and Vietnam two hours per month of ad-supported, free listening on PCs and laptops for life. Providing users with a free 30 day trial of Premium+ upon mobile activation will furthermore serve to encourage discovery on mobile and tablets.

In addition, to reach a mass audience Deezer will offer users in Singapore a discovery period of 6 months of unlimited free music on PCs and laptops while users in Malaysia, Indonesia, Thailand and Vietnam will enjoy a discovery period of 1 month.

Dauchez commented, "Deezer has a proven track record of profitability and sustainability. Now we're embarking upon the next stage in our journey towards becoming known to households around the world. Our ad-supported service is a necessary trigger to drive global change by bringing music subscription to mass audiences worldwide. Our aim here is to encourage music fans to try us, driving ad-supported service listeners to switch to paid subscription over time. Once they have properly experienced Deezer, people do not go back."



Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

David Vaters New Solo Release

Danish Singer Songwriter & Veteran Stars Win Acoustic Music Awards

MusicDish*China Presents Harper And Midwest Kind China Tour

Innovative Music Transcription Company Launches New Service

Indie LGBT Artist Craymo Wins 2nd Worldwide Music Contest In A Row, This Time For Best Video For Song Promoting Diversity, Equality And Peace, One Love One World

Jennifair "Sugar" Featuring Deion Luis (Official Video)

DigitalRadioTracker.com Launches Free Searchable Artist/Song Airplay Database



MusicDish*China Song Blast
Promote Your Music Single In China

News Headlines
Mi2N EDITOR'S PICKS
» Sound Royalties Unveils Plans To Invest $100+ Million In Songwriters, Producers And Other Music Professionals
» Nokia And Du Help Music Fans Share Videos And Pictures From Du Arena
» Universal Music Group Relaunches Polygram Entertainment To Accelerate Film And Television Strategy
» HitsMeUp Brings Music Fans Closer To Their Favorite Artists
» Pandora Reports Q4 And Full Year 2016 Financial Results
» Kevin Killen Named NYU Steinhardt Music Technology Artist-in-Residence
» Innovative Music Transcription Company Launches New Service
» Dates Announced For The Hard Work Pays Off Tour 2017
» Legendary Producer Tha 4orce And Confucius MC Present Their New Single 'More To It'
» The Legendary Voice - Patti Drew Makes Her Return


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» Armada Night - China
» NYC's Chinese-American MC Bohan Phoenix Releases New EP 'JALA'
» Music Marketing Agency Syn Launches Beijing Office
» Warner/Chappell Production Music Promotes Aaron Gant To Senior Vice President Of Production
» World Blues & Roots Band Harper And Midwest Kind China Tour
» ASCAP Expands Asia-Pacific Strategy
» Why Do So Many Music Technology Startups Fail?
» New Report Debates Future Of Arts & Culture Ticketing
» Sino-Franco Festival Partnership: YinYang Music & Chateau Perche
» China's Leading Streaming Platform To Talk Strategy At Midem 2017
» An Open Letter To President Donald J. Trump
» The Wu-Force Self-Titled Debut EP Out For Lunar New Year

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2017 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.