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Mi2N - Music Industry News Network
Business News (more headlines) 11-15-2009

Myxer Delivers 10 Million Free Ringtones To The IPhone Through Podcasts And The PC

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Myxer, a global leader in mobile entertainment with more than 27 million users, announced a milestone achievement of having delivered over 10 million free ringtones to iPhone users. To that end, the company has launched a new podcast that delivers some of their most popular and most downloaded content from a catalog of over one million ringtones. The podcast, which allows users to sync mobile content directly from iTunes, has enabled Myxer to make a significant push into a segment of the market that up until now has remained underserved.

Subscribing to Myxer's "Free Hip Hop Ringtones" podcast (currently ranked #2 in Technology category as well as #1 in Gadgets) in iTunes allows users to receive new Myxer ringtones every time they sync. Two new ringtones are added each week, and Myxer will soon unveil a wide variety of genre-specific podcasts, so all music fans, no matter what their musical taste, will have something to enjoy. In addition, the company's mobile entertainment platform at www.myxer.com gives users the ability to download content from an enormous library and sync it to the device from their PC.

"Myxer's podcast represents a unique and streamlined way to deliver mobile content to users– by doing something many of us are already doing as part and parcel of our daily routine, syncing our devices– we've managed to cut out that extra step and make it incredibly simple for our users to access great new content as soon as it becomes available," said Myk Willis, CEO of Myxer. "In the process, we've also found a fantastic new way to empower independent artists, who can use this podcast as an avenue to get in front of a massive audience of music-hungry fans interested in finding the best new music from a vast array of styles."

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