MI2N
Music Industry News Network
MONDAY, MARCH 30TH
Advanced Search
MusicDish Advertising Network
Subscribe to Mi2N's Free Newsletters B2N (business) i2N (indie)
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Business News (more headlines) 08-09-2009

Shrinking Ringtone Sales Lead To Decline In U.S. Mobile Music Market

Bookmark and Share

According to a recent analysis from SNL Kagan, ringtone sales shrank last year as subscribers learned how to add ringtones to handsets with no direct purchase through their carriers.

Ringtone sales declined 24% in 2008 versus 2007, from $714 million to $541 million, causing overall U.S. mobile music revenues to post an annual decline — a first for a U.S. mobile content category. Ringtones' share of the total U.S. mobile music market fell from 80% in 2005 to 63% in 2008.

Although the popularity and use of ringtones remains strong, many subscribers have found ways to bypass labels and carriers, or "sideload" music — editing MP3 files and transferring these user-generated ringtones to handsets. SNL Kagan expects labels will begin pricing ringtones lower to rekindle demand lost to sideloading.

So what's the next revenue generator for mobile music? "When we ask mobile music insiders what will replace ringtone revenues, RBTs (ringback tones) are most often mentioned," said SNL Kagan wireless analyst John Fletcher. "We estimate this category grew at a 37% CAGR from 2005 to 2008, from $77 million to $199 million."

Other mobile music services expected to grow in importance going forward include full-track download services and ad-supported mobile streaming radio. Overall, the U.S. mobile music market grew at a 20% CAGR from 2005 to 2008.

Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

Celebrating 10 Years Of Success And Community In The Midwest With Mindset Evolution

The Underground Presents PLANETROX China 2015

Dramatic New Solo Piano Album Represents Several "Firsts" For Award-Winning Artist Fiona Joy And Cookie Marenco’s Blue Coast Music Group

On Easter Sunday 2015, The Light Will Shine In The Darkness

Meresha - 1st Ever World Music Premier On The #1 Social Media Startup Tsu April 7

Legendary Stax Guitarist Steve Cropper And Rock Newcomer Matt Miller Make Beautiful Music Together

Taiwan's Bearbabes Answer "How To Love" With Upcoming Performances

Aleynu. New Video From LENKA LICHTENBERG Is Upon Us!



MusicDish*China Song Blast
Promote Your Music Single In China

News Headlines
Mi2N EDITOR'S PICKS
» ICMP, CMPA And CMRRA Support SODRAC In Supreme Court Royalties Case
» Beatport Introduces Free Mobile Apps With Unlimited Streaming Music
» International Recording Artist "David Correy" Signs To 50/50 Music Group
» The Notionaries "Excited Eyes" VEVO Release Coming April 1st, 2015
» A Warmer Welcome To Big Business From EDM
» Ethan Kaplan Joins Gracenote As General Manager Of Music
» Sound Designer And Editor Talks Business, Creativity, And Technology
» Deadline Extended For 2015’s International Music+Sound Awards
» J Metro Releases New Single "Magic"
» Bangtower Producer Jon Pomplin Signs Endorsement Deal With Conquest Sound USA


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» ReverbNation And SESAC To Nurture Emerging Artists
» Veteran Chinese Rocker Wu Tong Presents "Song Of The Sheng"
» Inner-Mongolian Indie Band Ajinai's World Tour Launches In Toronto
» 26th Annual Golden Melody Awards & Festival
» Toyota 'Feeling The Street' Global Street Music Campaign
» MusicDish*China Review: 'Chinese Kiss' From Chinese Music To Hip Hop
» JUE | Music + Art Presents Awesome Tapes From Africa
» Students, Musicians And Filmmakers Unite For The 'Take Me To The River' Education Initiative Launch
» ASCAP CEO Elizabeth Matthews Testifies For Senate Judiciary Subcommittee
» JUE | Music + Art Launches 7th Edition In Beijing & Shanghai
» Kenney Shiu Appointed New Director Finance & A&R At BMG China
» Dutch Indie-Rock/Modern Wave Band Atlantic Attraction Tours China

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2015 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.