MI2N
Music Industry News Network
FRIDAY, JULY 29TH
Advanced Search
MusicDish Advertising Network
Subscribe to Mi2N's Free Newsletters B2N (business) i2N (indie)
HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Business News (more headlines) 08-09-2009

Shrinking Ringtone Sales Lead To Decline In U.S. Mobile Music Market

Bookmark and Share

According to a recent analysis from SNL Kagan, ringtone sales shrank last year as subscribers learned how to add ringtones to handsets with no direct purchase through their carriers.

Ringtone sales declined 24% in 2008 versus 2007, from $714 million to $541 million, causing overall U.S. mobile music revenues to post an annual decline — a first for a U.S. mobile content category. Ringtones' share of the total U.S. mobile music market fell from 80% in 2005 to 63% in 2008.

Although the popularity and use of ringtones remains strong, many subscribers have found ways to bypass labels and carriers, or "sideload" music — editing MP3 files and transferring these user-generated ringtones to handsets. SNL Kagan expects labels will begin pricing ringtones lower to rekindle demand lost to sideloading.

So what's the next revenue generator for mobile music? "When we ask mobile music insiders what will replace ringtone revenues, RBTs (ringback tones) are most often mentioned," said SNL Kagan wireless analyst John Fletcher. "We estimate this category grew at a 37% CAGR from 2005 to 2008, from $77 million to $199 million."

Other mobile music services expected to grow in importance going forward include full-track download services and ad-supported mobile streaming radio. Overall, the U.S. mobile music market grew at a 20% CAGR from 2005 to 2008.

Bookmark and Share

back | top



MusicDish Advertising Network

Mi2N Music PR

DigitalRadioTracker.com Simplifies Broadcast Monitoring Worldwide

Canadian Artist Hennie Bekker Brings Benefits Of Music Therapy In Latest New Age Album

"Wanna Be Happy?" enjoys Top Spot For 45 Weeks

Grammy Nominated Producer, George Nash Jr., Launches New Music Company To Support Peace And Healing

Return Of The R&B Soul Bands!

Heavy #16 In Hong Kong 4 August 2016

Call-For-Songs For Chinese Valentine's Day (Qixi Festival)



MusicDish*China Song Blast
Promote Your Music Single In China

News Headlines
Mi2N EDITOR'S PICKS
» FINANCE COMPANY ROOTED IN THE MUSIC INDUSTRY PAVING THE WAY WITH THE RETURN OF “BOWIE BONDS”
» PMC Speakers Launches The Hear More Tour
» Garage Rock Lives With Bongo Boy Records Out Of The Garage Volume Two
» Kangol Expands Content Offering With Video Series And Downloadable Mixtapes On Radio Kangol
» Broadcasters Support Anticipated Government Conclusions In Antitrust Review Of ASCAP And BMI Consent Decrees
» ILS Group Appoints Experienced Music Executive Eric Alper As Director Of Media Relations
» U.S. Justice Department Shuts Shut Down Kickass Torrents, Arrests Principal Operator
» 7th Annual Future Music Forum & Sync Summit: Finding The Next Music Industry
» Canadian Artist Hennie Bekker Brings Benefits Of Music Therapy In Latest New Age Album
» YB16 – Yamaha Band Competition 2016


Get your music news covered...
Have your press release written
by the pros at Mi2N

Articles
MUSICDISH E-JOURNAL
» 7th Annual Future Music Forum & Sync Summit: Finding The Next Music Industry
» GUIGUISUISUI Release 'Wu Xing' EP
» Viacom TV Launches New Artist Discovery Platform
» Heavy #16 In Hong Kong 4 August 2016 - Hard Rock & Metal Goodness
» Millennials Turn From Radio To Embrace Streaming
» The Underground Summer Festival In Hong Kong
» Research Finds Audible Differences With High-Resolution Audio
» Morbid Goats Farewell Tour And Digital Album Release
» Alisa Apps Files Lawsuit Against Universal Music Group And John Newman
» MusicDish*China Music Releases, Charts, MV Premiere And Radio Feature
» Andreas Carlsson Becomes Advisor And Investor In Soundtrap
» Adva Mobile Fan Engagement Score (ES)

Mi2N's Music PR distribution service guarantees online exposure for your press release. Choose from seven (7) different packages.


HOME | FREE NEWS SUBMISSION | PREMIUM PR DISTRIBUTION | PR COPYWRITING | RSS FEEDS | TESTIMONIALS | CONTACT

Sections: Band | Business | Career | Events | Label | Music Releases | Radio | Tech | Video | Web Events
Genres: Country/Folk | Dance/Electronica | Jazz/Blues | Latin | Rock | Urban | World
International: Asia | Canada | Europe

Advertise | Artist Development | Submit Video | MusicDish*China | MusicDish e-Journal | MusicDish Network | Urban Music News Network
Copyright © 1997-2015 MusicDish LLC, all rights reserved. Text, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission.